About Alpine flooring
Get to know your Newtown Square, PA area flooring experts
The Alpine Flooring Difference
For more than 25 years, Alpine Flooring & Design has done one thing above all else: put exceptional floors under the feet of our neighbors. From our showroom at 5121 West Chester Pike in Newtown Square, we've installed and restored thousands of floors for homeowners and businesses across Pennsylvania, New Jersey, and Delaware — earning our place as the area's leading hardwood floor installation and refinishing company along the way.
We're proud of the scale that comes with that history: Alpine is Pennsylvania's largest hardwood floor refinishing company. But scale was never the goal — it's the byproduct of a simple mission we've held since day one:
"Treat every customer in a manner that they will do business with us for the rest of their lives."
That sentence hangs over everything we do. It's why we complete jobs on time, keep worksites clean, answer the phone after the sale, and tell you honestly when a deep cleaning will do the job a competitor would have quoted as a full refinish. And it's why so much of our business comes from repeat customers and referrals — you can read what your neighbors say on our reviews page.
What We Do
Alpine is a full-service flooring company — store, installers, and refinishing crews under one roof, so one accountable team carries your project from first sample to final walkthrough.
- Hardwood floor refinishing — our signature service, with 99% dust-free sanding, low-VOC finishes, and the two-year Alpine Guarantee. Start with our complete refinishing guide if you're researching.
- Residential flooring installation — hardwood, laminate, luxury vinyl, and waterproof flooring, professionally installed with job supervision included.
- Commercial flooring installation — offices, retail, restaurants, and fitness spaces across the region.
- Alpine Deep Clean™ — professional hardwood deep cleaning and coating that restores shine without sanding.
- A true flooring showroom — browse our full product catalog, take samples home, or preview floors in a photo of your own room with our flooring visualizer.
Craft Credentials You Can Verify
Flooring is a trade, and trades run on training. Alpine is a member of the National Wood Flooring Association (NWFA) and a Certified Bona Craftsman — and our team is educated and/or certified in the specialized techniques that separate flooring craftsmen from floor sanders:
- Hardwood bleaching and specialty color work
- Custom borders and inlays
- Rubio Monocoat oil finishes
- WOCA oil finishes
- Bona Craft Oil systems
- Hardwood floor deep cleaning
- Reclaimed hardwood flooring
Why does this list matter to you? Because oil-finished, bleached, reclaimed, and inlaid floors are exactly the projects that go wrong in untrained hands — and exactly the ones we're certified to do right. If you can imagine it in wood, we've likely already built it
Awards, Media Features & Associations
We'd rather let third parties do the bragging. Alpine Flooring & Design has been:
- Featured on HGTV and the DIY Network
- Best of Houzz
- Angi Super Service Award
- Nextdoor Neighborhood Favorite
- Member, National Wood Flooring Association (NWFA)
- Certified Bona Craftsman
- Better Business Bureau Member
Every one of these is earned through the same thing: finished floors that customers love, in real homes across the Main Line. Check out our reviews to hear it in their words.
The Natural Choice: How We Work
When it comes to hardwood floor refinishing, Alpine is The Natural Choice — and that's a process, not a slogan:
- Healthier finishes. Our low-VOC polyurethane has virtually no odor and no harmful fumes, and it leads the industry in durability. Families walk on their floors the same day the finish goes down.
- Cleaner projects. 99% dust-free sanding with high-velocity vacuum containment, clean worksites maintained daily, and furniture moving included.
- On-time, supervised jobs. Every project carries our pledge of high-quality work, delivered on schedule, with job supervision and coordination as part of every service we offer.
- Honest recommendations. Our estimates are free, our advice is straight, and if the smaller project is the right project, that's the one we'll recommend.
Visit Our Newtown Square Showroom
Some decisions need to happen in person — underfoot, in real light, next to your paint chips. Our large showroom at 5121 West Chester Pike has it all: hundreds of hardwood, laminate, and luxury vinyl samples, stain and finish displays, and project specialists who have seen your project before. Stop in, or schedule a visit and free estimate and we'll come to you.
We proudly serve Newtown Square and the entire Main Line and Delaware and Chester County region — including Wayne, West Chester, Gladwyne, Havertown, Broomall, Media, Paoli, and the surrounding communities — plus commercial and residential projects throughout PA, NJ, and DE.
Get in touchFrequently Asked Questions
How long has Alpine Flooring & Design been in business? More than 25 years serving Newtown Square and the greater Philadelphia region, with thousands of completed residential and commercial floors across PA, NJ, and DE.
What makes Alpine different from other flooring companies? We're Pennsylvania's largest hardwood floor refinishing company, an NWFA member, and a Certified Bona Craftsman — with our own trained crews, a real showroom, dust-free refinishing, and a written two-year finish guarantee. Most companies offer some of that list; very few offer all of it.
Do you handle both products and installation? Yes — we're a full flooring store and an installation and refinishing contractor. You choose your floor from our catalog, and our own team installs it with financing available for larger projects.
Can I see examples of your work? Absolutely — browse our project gallery, our inspiration page, and customer reviews, or visit the showroom to see finished samples in person.
Do you offer free estimates? Yes — in-home estimates are free throughout our service area, with no obligation. Call (610) 293-9663 or get in touch online.
Let's Find Your Floor
Whether you're restoring century-old oak, replacing worn carpet with new hardwood, or outfitting a commercial space, it starts the same way: a conversation with people who know floors
Our showroom has it all
You'll want to see it for yourself


